Sample Newsletter

     RUDI GOLDMAN'S TIPS, TOOLS & INSIGHTS   

 THERE ARE THREE CARDINAL RULES DURING PRESS CONTACTS:

1. Be prepared – have something to say that’s informative, short & interesting.
2. Assume that any camera or microphone is the vicinity is on and recording your every word and action
3. If you do not want it to be broadcast or quoted, simply do not say it! 

Prince Charles made an embarrassing blunder and missed a great public relations opportunity last week during a press photo and Q&A session with his sons William and Harry.

It would have been a perfect opportunity to have Princes William and Harry sway public perception by making some statements supporting their father’s upcoming controversial wedding to Camilla Parker Bowles.  Instead, Prince Charles seemed totally unprepared and made some inappropriate and derogatory comments about the journalists (under his breath) which were captured on video and audio and broadcast around the world.

If you missed it, click on this link to view the video.

http://www.mediainenglish01.demon.nl/46CharlesBlunder.ram

You will need RealPlayer installed on your computer.  A free copy of RealPlayer can be down-loaded at: http://www.real.com/realone/index.html 

Once you are on the website, click on the link FREE REALPLAYER located at the top right of the page.

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FEATURED TRAINEE COMMENTS

Media in English has individually trained well over 200 top international business/government leaders. Over 60 of these were Partners, CEOs, Managing Directors, Country-Regional Managers and Ambassadors.

Here are some trainee comments:

"After this training it is abundantly clear that the appreciation for my presentations has increased significantly. The expressions of support for presented ideas and solutions has grown simultaneously. In short, the two-day training really has added value."

Paul Koster
Board Member

Autoriteit Financiële Markten

"Recently, I did a short introduction to the key-note speaker I had invited. A few days later a PR consultant told me that I used a very convincing and conversationally way of speaking. He asked me if I was trained. So I told him about you and the training. It really seems the training is paying off!"

Nico Anten
Director

Connekt 

"You are real professionals.  Thank you very much. I learned a lot!."

Peter R. Koster

CEO

European Climate Exchange

Want to find out more about our MEDIA TRAINING or CRISIS COMMUNICATIONS WORKSHOPS?

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Contact us at:  info@media-in-english.com

Let us know if we can be of service to you or to your organization. Please visit our website for additional information.

Media in English prepares executives for all types of public appearances.

We combine this with a comprehensive range of writing, creative and production services.
 

CONTACT:
Media in English
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The Netherlands
Tel: 31 35 656 9400
Fax: 31 35 656 9405
email@media-in-english.com
www.media-in-english.com

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